International Business By Charles W.Hill

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SKU: BBA10 Category:


International Business is authored with an economic orientation with a strategic-financial focus and provides comprehensive and up-to-date material in an integrated flow between chapters. Since many issues in international business are complex, the text explores the pros and cons of economic theories, government policies, business strategies and organizational structures. The text is practical in nature, focusing on the managerial implications of each topic on the actual practice of international business

Book Features:

Comprehensive coverage of Indian aspects includes a write-up on Broader Conceptions of Development by Prof Amartya Sen, The Rise of the Indian Automobile Industry and Microsoft in India among others
Dozen new part-end cases, New Opening Vignettes, Country Focus boxes, GlobalEdge and Management Focus Boxes add to the comprehensive pedagogy
Comprehensive Online Learning Center (OLC) includes 12 additional cases, PowerPoint Presentations, Instructors’ Manual and Chapterwise MCQs

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