Logistics and Supply Chain Management By Martin Christopher

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SKU: BBA108 Category:

Description

Effective development and management of a supply chain network is an invaluable source of sustainable advantage in today’s turbulent global marketplace, where demand is difficult to predict and supply chains need to be more flexible as a result.

This updated 4th edition of the bestselling Logistics and Supply Chain Management is a clear-headed guide to all the key topics in an integrated approach to supply chains, including:

• The link between logistics and customer value.

• Logistics and the bottom line measuring costs and performance.

• Creating a responsive supply chain.

• Managing the global pipeline.

• Managing supply chain relationships.

• Managing risk in the supply chain.

• Matching supply and demand.

• Creating a sustainable supply chain.

• Product design in the supply chain.

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